Updated
Cookie Policy
July 14, 2026
About cookies
Cookies and similar browser technologies store or read small amounts of information on a device. MasterSteps uses them to operate the site, remember consent choices, protect traffic, and—only with permission—measure communications or campaigns.
How consent works
The site uses an opt-in model. Strictly necessary technologies remain active because the site and consent controls require them. Optional marketing technologies managed through Cloudflare Zaraz remain disabled until you accept them. You can withdraw or change your choice through Cookie preferences in the footer.
Cookie inventory
The current site configuration uses or may use the following cookies. Provider-controlled duration can change when a provider updates its service.
- mastersteps_cookie_consent — Provider: MasterSteps. Category: necessary. Purpose: stores consent choices. Duration: 365 days.
- YSC — Provider: YouTube. Category: external media. Purpose: maintains and protects the player session. Duration: browsing session. It is set only after external media is accepted or a video is loaded.
- VISITOR_INFO1_LIVE / __Secure-YNID — Provider: YouTube. Category: external media. Purpose: player operation, analytics, and preferences. Provider-controlled duration, typically up to 6 months. It is set only after external media is accepted or a video is loaded.
- VISITOR_PRIVACY_METADATA — Provider: YouTube. Category: external media. Purpose: stores the player privacy or consent state. Provider-controlled duration. It is set only after external media is accepted or a video is loaded.
- _fbp — Provider: Meta, when the optional marketing integration is enabled and consented to. Category: marketing. Purpose: browser and campaign measurement. Typical duration: up to 90 days.
- _fbc — Provider: Meta, when a visitor arrives through a Meta campaign and the optional integration is enabled and consented to. Category: marketing. Purpose: campaign click attribution. Typical duration: up to 90 days.
- Cloudflare security cookies — Provider: Cloudflare. Category: necessary. Purpose: traffic security, bot detection, or challenge completion when those protections are triggered. Names and duration depend on the active security feature and may be session-based or provider-controlled.
Embedded and external services
YouTube videos do not load the external player until you accept the External media category or choose to load a video. HubSpot forms may use cookies or similar storage when their content loads or you interact with it. These providers determine the names and duration of their technologies under their own policies.
Browser controls
You can also block or delete cookies through browser settings. Blocking necessary storage may prevent consent preferences or parts of the site from working as expected.
Changes to this policy
We will update this policy when cookie categories, purposes, providers, or expected durations materially change. The current updated date appears above.
Contact us
For questions about cookies or consent choices, contact info@mastersteps.com.